Our Story



Meet Jordan Elli Scott, the founder and creative director behind Jordan Elli, a brand born from my love of timeless tailoring, heritage fabrics, and the kind of style that never shouts, but always speaks.

With a rural rooted background, I launched Jordan Elli to create pieces that feel considered, elevated, and personal. I’ve always been drawn to garments that carry heritage fabrics and craftsmanship, quiet confidence, structured blazers, soft tweeds, and I wanted to build a label that reflected this mood, with a distinctly relaxed take on old money elegance.

Jordan Elli is proudly New Zealand designed and thoughtfully produced in limited runs, made for those who value quality, individuality, and pieces that become part of your story.

I’m passionate about slow fashion and building a community of women who want to feel effortlessly put together, whether they’re in the city or the country.